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Based on global data from the top 100 viewed Health and Beauty companies listed on Trustpilot. From September 19 2020 to October 19 2020 compared to the previous 30 day period.
* Based on London Research/Trustpilot survey of 1000 Health and Beauty consumers.
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Combating misinformation in the Health and Beauty sector
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Did you know?
55% of people surveyed are spending more on health products since lockdown
Read this report to learn:
- How consumer behavior is changing amid COVID-19
- The most trusted sources of information for health and beauty products
- The astonishing amount consumers feel they waste on health and beauty products due to fake reviews

Did you know?
25% of people surveyed are spending more on beauty products since lockdown
This article highlights how much money shoppers waste on wellness products due to fake reviews.

Perfume Click
"We have partnered with Trustpilot for many years, and it's great that our customers have an independent medium to voice their views. We use the reviews to increase our CPC and SEO campaigns."
Deane Brooks, Director
Skinsider
"Trustpilot is a great platform to obtain immediate feedback from our customers. We can also see how our presence on Trustpilot attracts new customers. It provides them with extra reassurance that we are a reliable company that values high quality and is focused on continuous improvement."
Karolina Intek, Founder, CEO
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